Rooster Rojo Blanco 700ml — Price Build

Rooster Rojo Blanco 700ml

Live Price Build
Inputs
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Promo $64.99 RRP $79.99
Fixed
Units per case6
Fixed ALM Fees$1.50
WET$0.00
GST10%
Finance Admin Fee2%
Price Build
Total Discount $30.00
Net Wholesale (inc GST) $331.52
+ Finance Admin (2%) $338.15
LUC per unit $56.36
GP% at RRP
29.5%
@ $79.99
GP% at Promo
13.3%
@ $64.99
Strategy Comparison
Current
High / Low
17.1%
80% on Promo  ·  Weighted $67.99
Proposed
EDLP
21.7%
@ $72.00 everyday
Uplift vs High/Low +4.6 pts | +$4.01 per unit